Allied Van Lines Named Most Recommended Brand by Women
Oct 29, 2014
"The Women's Choice Award's mission is to identify which brands are most recommended by women," said Delia Passi, CEO and Founder. "By carrying the Women's Choice Award seal, companies like Allied Van Lines signify their commitment to empower women to make smart buying choices when it comes to selecting a moving company."
"Allied is proud to be America's Most Recommended Moving Company. For over 85 years, our Allied Agents have provided customizable moving solutions globally to fit the needs of consumers, corporations, Government and our military customers," said Lesli Bertoli, Vice President and General Manager of Allied Van Lines. "So it's especially gratifying to be recognized by thousands of women for Allied's continued commitment to quality moves."
According to a 2013 Fleishman Hillard Study, today's U.S. female consumer values the opinion of others and over half of all women believe they have a responsibility to help friends and family make smart purchasing decisions. It is not surprising that major brands, like Allied Van Lines, now focus on delivering a customer experience women will love. The Women's Choice Award has set the standard for helping women make smarter choices by identifying the brands most recommended and trusted by women, along with those that deliver a recommendation-worthy customer experience.
- 90% of Americans will seek out the recommendation of others above all other forms of advertising. (Nielsen 2012)
- 9 out of 10 women would 'definitely' trust a brand more if it carried the Women's Choice Award (Medelia.com 2013)
- Women account for $7 trillion in consumer and business spending in the U.S. (Steven Parker Jr., 2012)
Ms. Passi says it's important to note that the award doesn't just signify that Allied Van Lines has women's favor – it signifies that women are willing to recommend it to others. "When a woman is willing to recommend a brand or service to others, it means that business has earned her loyalty. Those are the businesses we wish to recognize for their efforts and commitment to the No. 1 consumer – women," adds Ms. Passi. "We are pleased to salute Allied Van Lines for their focus on quality moves and putting the customer in the forefront, a commitment that is recognized by women consumers nationwide."
ABOUT ALLIED VAN LINES
Established in 1928, Allied Van Lines, with more than 400 agent locations in North America, is an experienced leader in household goods moving and specialized transportation services. Voted as America's Most Recommended Moving Company for 2015 by Women's Choice Awards, Allied is one of the world's largest moving companies and one of the established global brands of SIRVA, Inc., a leader in providing relocation services to corporations, consumers and governments around the world. For more information about Allied Van Lines, visit http://www.allied.com. Allied Van Lines, Inc., U.S. DOT No. 076235.
ABOUT WOMEN'S CHOICE AWARD®
The Women's Choice Award sets the standard for helping women make smarter purchasing decisions. The company and its awards identify the brands, products and services that are most recommended and trusted by women. Additionally, they recognize those that deliver a recommendation-worthy customer experience. Visit www.WomensChoiceAward.com to learn more.